Volkswagen Pureness
Explaining to your audience the achievements of your R&D department in less than thirty seconds is an intimidating but crucial task. Family Inc. and Fake Graphics worked together to strike the viewers both with the concept and keywords underlying Volkswagen Blue Motion technology. Flowing effortlessly through the scenes, the live recording of camera movements documents the natural butterfly trajectory and the subtle changes of color on the car body, giving impact and an overall sense of pureness to the animation.




