Arabia Koko

Arabia Kitchenware's ballad

The main challenge of this project was to produce a film which is true to the product advertised, but in which the dishes have a personality and a will of their own. Imitating wire controlled movements or using cartoon-like elasticity was not an option. The movements are based on real world physics and portray the various pieces of the KoKo collection in their actual size and weight. The result is a lively and warm-hearted film which at the same time presents the product in a truthful way.

Client

Arabia

Agency

Kirnauskis

Director

Sam Shingler

Production Company

Film Magica

Subject

Other, Products & Appliances

Techniques

3D, Animation, Film

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