Arabia Kitchenware's ballad
The main challenge of this project was to produce a film which is true
to the product advertised, but in which the dishes have a personality
and a will of their own. Imitating wire controlled movements or using
cartoon-like elasticity was not an option. The movements are based on
real world physics and portray the various pieces of the KoKo
collection in their actual size and weight. The result is a lively and
warm-hearted film which at the same time presents the product in a
truthful way.
