Baltic Sea Mermaid

Cry of the Baltic Sea

A setting sun shines over a gloomy, polluted sea. A lighting scenario planned into its tiniest details, camera movements and lenses chosen carefully to unveil the Little Mermaid's hour of pain. You would shed a tear as well: the Baltic Sea is turning into a garbage dump, and the grief of the famous statue is a collective cry for help.

The prints for this John Nurmisen Säätiö's campaign are little technical wonders, blending together 3D, photographs, retouching, and strong concepts. The result of this collaboration between Fiander and Fake has impact, and goes with lucidity at the heart of the problem. 

Client

John Nurmisen säätiö

Agency

Fiander

Photographer

Petri Kuhno

Production Company

Fake

Subject

Animals & Nature, Other, People & Characters

Techniques

3D, Film, Print, Retouch

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