OMO 50 years
FWD Helsinki, Fake Graphics and Agent Pekka designed a successful charity campaign for OMO's 50th anniversary. Campaign included public relations activities, print and TV advertising and a powerful online presence.
The campaign generated a huge interest and during the first two weeks the campaign website gained over 10 000 visitors and more than 1 000 stories about dirt.
The campaign generated a huge interest and during the first two weeks the campaign website gained over 10 000 visitors and more than 1 000 stories about dirt.





